It was a kind of was Troubled time on TwitterThere has been much attention on controversial changes to Twitter Blue’s subscription plans since Elon Musk took control at the end October. Twitter announced Monday the plan’s relaunch.
Tweet from Her official account(Opens in new tab)Twitter confirmed that Twitter Blue will continue to cost $8 per month. However, it will go up to $11 per monthly if you sign-up through iOS (with Apple App Store Tax included). International pricing for the iOS bump has yet to be confirmed, but the plan currently costs £7 per month in the UK and AU$7 in Australia.
Twitter Blue will soon introduce verification, which is one of the most talked-about changes. According to the new ad, Blue subscribers who have a verified number will receive a blue tick when their account is approved. It looks like there is also a manual check.
We’re relaunching @TwitterBlue on Monday – subscribe on the web for $8/month or on iOS for $11/month to access subscriber-only features, including the blue checkmark 🧵 pic.twitter.com/DvvsLoSO50December 10, 2022
What did you get?
Twitter claims that Blue subscribers will have priority in replies, mentions, searches, and searches. The monthly fee allows you to see fewer ads, post longer videos, and get early access to new features.
Blue subscribers will also have access to the following Twitter features: edit tweets, post 1080p video and a reader mode that allows you to quickly analyze tweets and threads.
During this time, “official” tags on accounts will be replaced with gold checkmarks to identify companies and gray checkmarks to identify government and multilateral accounts. Individual users who were previously validated under the older system are not yet known.
Analysis: Twitter 2.0 goes mainstream
As the head of SpaceX, Tesla, and now Twitter, Elon Musk certainly divides opinions — but there’s no arguing that he likes to move quickly with his changes and innovations. In the last few months, we’ve seen many tweaks and tests on Twitter.
Musk has it when it comes to Twitter Blue, and its verification process. I moved very quickly. Twitter Blue was already available prior to its arrival. However, it offers a blue tick to subscribers while raising prices if they sign up through their iPhone/iPad. This has made it more confusing.
Having extra features at a reasonable cost — Twitter needs revenue, after all — but verification was originally meant to be a way to confirm identity and trustworthiness on Twitter. This feature can now be purchased by anyone who has the means to pay, which reduces the appeal of that blue check mark.
We will have to wait and watch how these changes impact the social network. Will Musk’s vision for Twitter 2.0 become a reality? As the platform evolves, there is no doubt that there will be more.
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